We talk to many nutrition clients who are in a dangerous cycle of restrictive eating, followed by binge eating. There is a common belief that If you count and restrict your calories all week, then you can eat and drink whatever you want on the weekend. Unfortunately, this way of thinking will prevent you from reaching your goals. The good news is that you can probably incorporate more of the foods you love into your diet on a daily basis. Forget about counting your calories because it’s all about the macros.

Macronutrients are the nutritional components of the food we eat: fats, carbs, and protein. Your magic macro numbers are determined based on your age, weight, gender, daily activity, and your goals. After looking at all of these factors, you are given a daily breakdown of allotted fats, carbs, and proteins. When counting your macros, you can eat the foods you love if they fit into your macros. A current nutrition client has lost 10 pounds in a little over 3 weeks, while still enjoying chicken wings, cheese, and cookies. If you can incorporate some of these fun foods, it will prevent you from a full day of eating junk food trying to satisfy your cravings.

Counting macros isn’t just for those looking to lose weight. It is a great way to add muscle mass. Having the right balance of macronutrients will also help fuel better performances both in and out of the gym. When your body has the exact nutrition it needs, you will feel a boost in your mood and energy. For your own macro breakdown, click here to join our upcoming. Registration will be capped and challenge is open to the public.

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